Pick a category. We've picked the product.
One default for each thing you buy again and again, with a cheaper and a step-up option where it helps. Every pick is checked against the research.
Bathroom
Washing, hair and skin · 9 categoriesBody soap
Dove Sensitive Skin Beauty Bar£2–3 · 2 x 90gShampoo
Faith in Nature Fragrance Free Shampoo£44.99 · 5LConditioner
Faith in Nature Fragrance Free Conditioner£5–6 · 400ml or 5LFace moisturiser
CeraVe Moisturising Cream£12–16Sunscreen
Childs Farm SPF50+ Sun Cream, Fragrance-Free£12 · 100mlDeodorant and antiperspirant
Triple Dry Fragrance-Free Anti-Perspirant Roll On£6.50 · 50mlEye drops (dry eye)
Hylo-Tear£10–12 · 10mlRazor blades
Astra Superior Platinum double-edge blades£12–20 · 100 bladesHand soap
Dove Sensitive Skin Beauty BarTeeth
Brushing and cleaning between · 4 categoriesHome
Cleaning, laundry and paper goods · 5 categoriesPantry
Food with short ingredient lists · 3 categoriesMade simply
Short ingredient lists and plain processes. Nothing added for show.
Better than the rest
Every pick is compared with the popular alternatives, and we say why it won.
Fairly priced
Judged on cost per use. Often the default is also one of the cheapest.